Customer Experience and B2B

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To compete in today’s digital world, it is no longer about being reactive, and answering the questions your customers ask. In the sharing economy, companies like uber and Airbnb have redefined the standard of customer experience. They want their companies and loyal brands to anticipate their needs, deliver on them immediately and make the entire process as easy as the click of one button.
• So how do you apply this to banking?
• What can you deliver to your customers that will both impress them and make their lives that much easier?
• How do you revolutionize an industry that has been around for centuries?

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One of the few taboo topics left in today’s Western culture, is the discussion of money and personal finances. While people have built supportive social communities and technology around health and fitness, buying and selling, performing and entertaining, the one area of the modern day adult’s life that remains private, is their banking and financial decisions.
• How do you change the mindset of the incoming generation to open up about their finances?
• How do you build a community of loyal participants who openly support and endorse new services and technology in finance?
• How do you change this behavior to build a new generation of loyal and vocal financial followers and buyers?

According to an annual survey by Federal Reserve, mobile banking adoption has crept up from to 52% from 51% a year ago. Affirmations to adopt mobile banking from the users who are currently not using it are also down from 11% from 12%. Yet, mobile phones that are smartphones have gone up from 61% to 71% in the past year, a jump of 10%. What are consumers looking for in the next level of interaction to make it even easier for them to adopt mobile banking? How do businesses attract more mobile phone users and increase loyalty, and how do they increase adoption of the technology with their nonmobile banking users?
Takeaways:
• Why do some users not adopt mobile banking
• What would be the next level of banking
• What are privacy and security issues to consider

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With the new age of digital, it has become a rarity that you walk into your bank branch and the teller knows your name, or asks about your family. That kind of service is difficult to replicate through a device or digital channel. So how do you provide a personal and interactive customer experience when you never lay eyes on your customer?
• What initiatives just need to be quick and easy, and what need a more personal approach or attention to detail?
• How do you provider personalization through multiple devices and constant new technology and data?
• How do you best handle customer complaints in a digitally interpersonal yet efficient manner?

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Need a pick me up? We have waffles and espresso in FinTech Solution Zone! While you’re there check out the latest solutions for your business! Play “Unlock the Box” – get a code from the exhibiting companies for a chance to win amazing prizes!

Community banks are often portrayed as being at a disadvantage when it comes to banking innovation. This session will give you insights into why that may not be the case. Practical, real world advice will be discussed on how a community bank can bring innovative and unique services to market cost effectively and get a competitive edge.

• What type of attitude and approach works – how to research, evaluate, & build strategic partnerships targeting your bank’s unique business goals
• What does your bank need to have in place and do to execute successfully
• Selling your organizational strengths and the payoff for taking calculated, targeted risks

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Smartphone proliferation, expanding mobile data plans, and ever-improving proximity technologies such as beacons and next-gen GPS are increasing the ability of brands to drive consumer engagement in real-world moments that matter. Join author & Yext CMO, Jeffrey K. Rohrs and KeyBank VP of Digital Marketing, Laura Cameron, as they explore location as an digital asset for financial institutions today and in the future.

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As digital continues to permeate every aspect of the financial market, it can be difficult to make sure your organization is keeping pace. It’s no longer just your department that needs to adapt, it’s every department...continually. So how to keep your customer at the heart of your change program, an even at the heart of your global organization culture, especially when their needs and expectations are changing even as your development is underway?

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Small businesses are one of the most underbanked segments in our society. Financial institutions have failed to provide these organizations with the kind of financial services and support they need to succeed. At the same time, banks and credit unions have missed an opportunity to unlock the potential revenue that can had by providing these small businesses with the services and support they require. This presentation will feature a demonstration of the newest option in the market for delivering digital services that will attract and retain small business clients.

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Three rapidfire presentations from our cuttingedge solution providers

Executive from Computer Associates

Three rapidfire presentations from our cuttingedge solution providers

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Time for a beer! Join our Happy Hour in the FinTech Lounge. While you’re there check out the latest fintech solutions for your business! You can also play “Unlock the Box” – get a code from the exhibiting companies for a chance to win amazing prizes!

An industry specific facilitated strategy discussion focused on addressing challenges and sharing lessons learned within specific financial communities.
Roundtable 1: BIG BANKS
Roundtable 2: REGIONAL BANKS
Roundtable 3: CREDIT UNIONS
Roundtable 4: INSURANCE
Roundtable 5: INVESTMENTS

Ready for some tasty margaritas? Join your fellow attendees at the premier Net Finance reception. Enjoy the island vibes as you sip a tasty cocktail! They’ll be more mingling than you can imagine! This reception is your one cannot miss event!